Communications

Media attention has the potential to increase or decrease the reputation of The American University of Paris (AUP). It is thus important to positively, constructively and professionally manage the University's engagement with the media. Overall responsibility for the University's media and public relation rests with the Office of University Communications and more specifically the Manager of University Communications.

This policy was developed in order to help The American of University of Paris (AUP) faculty, staff and students avoid an actual or implied endorsement by AUP of non AUP organizations, products, services or activities, including lending their own names or the names of their departments or units, in a manner that could imply University endorsement. This policy refers to The American University of Paris name, the AUP acronym and the visual representations of the University logo or any variation thereof.

This policy ensures that all interactions through social media and on behalf of The American University of Paris (AUP) represent the University’s best interests. It defines the rules and procedures for the use of official University social media accounts to ensure that University-sponsored social media is both legal and in compliance with University policies.

The Web Communications Policy outlines the rules and regulations that govern the representation of The American University of Paris (AUP) to all internal and external audiences on the AUP website. The purpose of this policy is to ensure that all communication that takes place on behalf of the University is done in a manner that is consistent with the University’s quality standards, branding and visual identity guidelines, editorial style guide and strategic positioning.